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Bringing the theme of an annual international conference to life.

Graphic Design

Key Visual Concept Development

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2024 Theme: Resonances

Resonance is the ability to form deep, meaningful connections that provoke thoughts, evoke emotions, and stimulate the senses through personal images and memories, often drawing on an individual or community’s lived experiences. This concept is intrinsically linked to the dailiness of our lives—our routine encounters and personal interactions that shape our subjective cognitions and the associations we form with others. In our contemporary society, the increasing pace of life challenges our ability to engage in deep, interpersonal connections, leading to a decline in the meaningfulness of our communications. Yet, through these daily interactions, resonance finds its most potent expression.

Resonance is not just about aligning with the context, content, and audience but also about listening and connecting on a level that acknowledges the everyday rhythms that bind us.

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Design Approach

This year’s theme of Resonances speaks to an ability to form deep meaningful connections with the power to evoke emotions and stimulate the senses. Where depth is found not in the chase but the simplicity of daily interactions. This is why we’ve chosen to simplify our overall design with a minimal approach set against a darker colour palette. Our main element of two intersecting circles that weave into each other point to the intricate nature of how we communicate. The graphical lines, a nod to last year's key visual, is warped to mimic the flowing pattern of waves to visually reinforce this year's theme of Resonances.

Layout Variations

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