The composition of original music marks a milestone for every musician. So when Nicholas Ho, a prodigious talent, finally finished his 12 études, he came to us to help get him exposure for his upcoming performance. Drawing inspiration from his series of études, we helped develop a concept for his concert and paired it with a package that included the creation of assets, a PR push that got him airtime on Singapore's premier classical radio station as well as features in Singapore largest newspaper publication.